ONLINE WORKSHOP · THREE SESSIONS · FOR DESIGNERS
One brand.
A system that makes everything.
Three sessions where we build a system in Claude Code that produces your visual branding for you. You leave with it running, on your own brand or on your clients'.
A system that runs
The brand's canonical folder, built and connected, in a form an agent knows how to read and work from.
Control over the look
You decide how it looks. The agent produces according to what you decided, not according to a guess.
A team's output
The same person, far more work produced. Without dropping quality and without more hours.
THE STRUCTURE
Three sessions of three to four hours. Each one leaves something working behind.
Understand, connect and collect
We start from what an agent actually is and how it works, then walk the architecture of the whole method: what comes first, what comes next, and why. We connect the tools you already use, and gather the raw material of the identity: moodboards, references, and the art-direction decisions that stay yours.
Formulate and produce a first output
Together, in real time, we build the folder that holds the whole visual identity in a form the agent reads and works from: colour, typography, graphic language and tone. Then you stop writing prompts and start giving direction, and produce a first output in your brand's language, to see the language really works.
Judge, finish and scale to a studio
You learn how to judge what comes back and correct it without breaking the language, and take one deliverable all the way to the end. From there we widen the method past a single brand: a folder per client, duplicated and adapted instead of built from zero.
THE SYLLABUS
Exactly what we cover, and what you walk out with.
Three sessions of three to four hours, on Zoom, in Hebrew. Every topic is worked on a real brand, yours or a client's, not on a demo.
Understand, connect and collect
- 01What an agent is, in a designer's language
- 02The architecture of the method: what comes first, what comes next, and why
- 03Install and connect: Claude Code, Figma and Krea talking to each other
- 04Collect: moodboards, references, and the art-direction decisions that stay yours
What you leave with: a connected, working system, and all the raw material of your identity in one place.
Formulate and produce a first output
- 01Formulate: build the canonical folder, colour, typography, graphic language and tone
- 02Writing a brand in a form a machine can read
- 03Direct: give direction, not prompts
- 04Produce the first asset in your brand's language
What you leave with: a canonical folder for your brand, one that already produces.
Judge, finish and scale
- 01Judging output: what to accept, what to send back, and how to correct without breaking the language
- 02End to end: taking one deliverable all the way
- 03What happens after: vector, pixel, plugins and motion in Figma
- 04Multiply: a folder per client, duplicated and adapted instead of built from zero
What you leave with: real assets in your own brand, and a system you can clone for the next client.
Between the second and third session there is a short exercise to run on your own brand. It is what turns the sessions from something you watched into something you own.
SOUND FAMILIAR?
You have a design language. There's just never time to use it.
You define something beautiful, and then a new project lands and there's no time. So you build every piece by hand again, under pressure, and it comes out a little faded.
It was never a question of ability. There is simply too much to produce, and every piece of it demands thinking from zero. The system exists for exactly that part.
THE SYSTEM
The brand has to live somewhere an agent can read.
As long as your language lives only in your head and in scattered files, every new deliverable is manual work. The moment it sits in one organised place, you can ask, and it simply gets applied.
In the workshop we build that place from scratch, and connect Claude Code to it. No technical background needed, it is a conversation, not code.
You decide how it looks. The system produces it.
THE STUDIO
One person, the output of a whole team.
Once the system works, another brand is not a project from zero. You duplicate, you adapt, and you keep going.
That is what lets one person take on more clients, without adding hours and without giving up on quality. You move into the art director's seat: you direct and you judge, the system produces.
WHAT YOU TAKE FROM THE WORKSHOP
Six capabilities that stay with you on every brand from here on.
Understand what an agent really does, and how to brief it so it returns what you actually wanted.
Turn Claude Code into your own personal design tool, with no technical background.
Build one canonical folder that holds the whole visual identity, in a place an agent reads.
Connect the tools you already work in, Figma, Krea and the rest, and tune the art until it speaks your language.
Run several brands or clients in parallel, each one with its own brain.
Work in art direction instead of in production: you direct, the system produces.
WHO THIS WORKSHOP IS FOR
For designers carrying a brand on their own.
Freelance
Working with a few clients at once, and every one of them needs a visual language of its own.
The only designer at a startup
The whole company waits on you for deliverables, and there is nobody else to share the load with.
At a studio or agency
You carry a whole brand or project by yourself, even with a team around you.
WHAT YOU GET
Not a lecture. Three working sessions on your real brand.
Three live sessions
We work together in real time, with close guidance. Between the second and third session you run a short exercise on your own brand.
Your real brand
You work on your own brand or on a real client's, never on a theoretical example.
A canonical folder, built with you
Not a template you get handed. It gets built during the sessions, on your identity.
An art recipe tuned to you
The settings and the prompts that make images come out in your language, every time.
A starting structure to take home
The folder and orchestrator structure, so the next brand starts from something instead of nothing.
No technical background
You don't need to know how to code. Everything happens in conversation.
WHO'S LEADING IT
I'm Omer.
I started in graphic design, moved into UX/UI and product design, and today I lead discovery and design processes for teams and people who build, right at the point where design, value, and innovation meet.
This is the exact system I build my own brand with, every day. In three sessions you build your own, and it stays with you.
NEXT COHORT
Build the brand once. Produce with it forever.
Pick a cohort on the dates page. By registering, you accept the terms and important information.
FREQUENTLY ASKED QUESTIONS
Do I need to know how to code?
No. Everything happens in conversation. If you can explain what you want, that is enough. That is exactly the point of working this way.
Is this a course about the software?
No, this is not a software course. We do not learn Figma or Claude from the ground up here. What we build is a method: a framework for working with agents that produces the visual identity itself. Every tool is explained along the way, but come with basic familiarity with Figma and with Claude, otherwise it is hard to keep up with the pace.
I'm not freelance, I work at a company. Is this for me?
Yes. The workshop is for whoever carries a brand on their own, and that happens inside companies and agencies just as much as it does in freelance. If you are the only one responsible for the visual language, it is the same pain and the same fix.
What do I need to bring?
A computer, and active accounts on Claude, Figma and Krea. These are external paid services and their cost is not included in the workshop price: a Claude plan at around $100 a month, Krea from about $9, and Figma at around $20. Wispr Flow is optional. Bring a real brand to work on too, your own or a client's. We send setup instructions before the first session, so nobody arrives stuck.
How is this different from the free webinar?
The webinar shows the map: what the method is and why it works. The workshop is where we build it together, on your brand, until it actually runs.
The dates don't work for me.
I open new cohorts regularly. If the upcoming dates do not work for you, write to me at omer@juicypatterns.com and I'll tell you the moment a new one opens.