Derisked innovation in the AI era
We help tech teams innovate smarter and safer
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Three levels of zoom.
One AI-proof business.
The framework gives you three lenses to examine your AI business. Each one catches risks the others miss.
Does anyone actually want this?
Start with the customer. What problems do they have? Does your AI solve a real pain, or just automate something nobody cares about? No demand, no business.
Can you build a real business?
A working prototype is not a business. We examine all 9 areas: costs, revenue, partners, channels, and how AI changes each one in ways most teams overlook.
How does the world affect you?
AI moves fast. New models drop monthly, regulations shift, platforms copy features. We map the external forces so you're not blindsided by what you missed.
World-Class strategy, evolved for AI
We’ve evolved the world’s most proven innovation frameworks for the AI era. Our process explicitly blocks the invisible forces—from Sunk Cost to Confirmation Bias, that kill projects.
Centered around an AI-powered Business Model Canvas, we cycle rapidly between Vibe Building and rigorous testing to turn abstract signals into concrete strategy.
Nice to meet you
I'm Omer Frank. For 20 years, I've helped teams and companies figure out how design can solve real problems, and move the business forward. My work spans product design, and strategy, with experience across industries like medical cannabis, cybersecurity, pro audio, and telco.
I've led discovery sessions and design sprints with both startups and big companies and contributed to a $162 million exit along the way.
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